Use Cases & Campaigns
How can I send postcards with QR codes linking to an event registration page?
Give Yotru your event registration link and your list of invitees. Every postcard is printed with its own unique QR code that opens a landing page made for that recipient, with your registration link on it. You see who scanned, which tells you who is interested even before they register.
Practical guide · Published October 21, 2026 · Written by Jeffrey Huis in 't Veld
The Yotru answer
You don't need to build anything. Unique QR codes and landing pages are included with every Yotru postcard. The landing page greets the recipient by name, repeats the event details and sends them to the registration tool you already use. Each scan is tied to the person and company it was mailed to.
How clients ask it
- Can I put a registration QR code on an invitation postcard?
- How do I track who scanned our event invitation?
- Can each invitation have its own QR code?
What happens when someone scans
| Moment | What the recipient sees | What you see |
|---|---|---|
| Scan | A landing page with their name and the event details | Who scanned and when |
| Click to register | Your existing registration page | Registration in your own event tool |
| Scanned but didn't register | Nothing more | A warm name to follow up with |
Making the registration easy
Keep the registration form short: name, email and one optional question. Put a short line next to the QR code telling people what they'll get, such as "Scan to save your seat." A code with no reason next to it gets fewer scans.
How we look at it at Yotru
The QR code is what turns an invitation from a one-way message into something you can follow up on. For how the tracking works under the hood, see how unique QR codes work in direct mail.
Frequently asked questions
Yes. Every Yotru postcard has its own QR code and landing page, included in the price.
Yes. Give us the link from the event tool you already use, and the landing page sends recipients there.
Yes. Each code is unique, so every scan is tied to the recipient and company it was mailed to.
No. Yotru creates a landing page for each recipient as part of the order.
Follow up by phone or email. They have already shown interest, so they are often the easiest to convert.
Three to five weeks before the event. Production takes about 2 to 3 days, and delivery usually takes about a week but can take 2 to 3 weeks.
Related topics
Work with Yotru
Turn every invitation into a registration link
Add your registration link, upload your invitees and approve the list before you pay. Every card gets its own QR code and landing page.