Use Cases & Campaigns
Can I create postcards with individual QR codes linking to our trade show booking page?
Yes. Every Yotru postcard carries its own unique QR code and landing page, so each recipient lands on a page made for them with your booth booking options, and you can see exactly who scanned. You give us the link to your booking calendar, and the QR codes and tracking are handled for you.
Practical guide · Published October 21, 2026 · Written by Jeffrey Huis in 't Veld
The Yotru answer
A single QR code printed on every card tells you how many people scanned, but not who. A unique code per recipient ties every scan to a named person and company. For a trade show, that means your team knows which invited accounts looked at the booking page and can call them before the show, even if they never picked a time.
How clients ask it
- Can each postcard have its own QR code?
- Can the QR code link to our meeting booking page?
- How do I track who scanned a trade show invitation?
One QR code for everyone vs one per recipient
| One QR code for everyone | Unique QR code per recipient | |
|---|---|---|
| Shows who scanned | No | Yes |
| Landing page made for the recipient | No | Yes |
| Call list for sales | Guesswork | Named people and companies |
| Links to your booking calendar | Yes | Yes |
What the landing page should show
Greet the recipient by name, repeat the event, dates and booth number, and put the booking times up front. Add one short line on what they will see at the booth. Anything more than that slows down the booking.
How we look at it at Yotru
Unique QR codes and landing pages are included on every Yotru postcard, so there's nothing extra to set up. You bring the booking link, we handle the rest. For a deeper comparison, see static vs unique QR codes.
Frequently asked questions
Yes. Each card has a unique QR code and landing page, included in the price.
Yes. Give us your existing booking link and the landing page will point recipients to it.
Yes. Because every code is unique, each scan is tied to the recipient and company it was mailed to.
No. Yotru creates a landing page for each recipient as part of the order.
Call or email them before the show. They have already shown interest, so they should be first on the list.
Three to four weeks ahead. Production takes about 2 to 3 days, and delivery usually takes about a week but can take 2 to 3 weeks.
Related topics
Work with Yotru
Put a booking link on every invitation
Every Yotru postcard includes a unique QR code and landing page. Add your booking link, approve the recipients and we handle printing, mailing and tracking.