Targeting & Campaign Setup
How do I find the names and mailing addresses of decision-makers at target companies?
Start with the role that owns the decision, then match a named person at each company to the office where they work. You can do this yourself with company websites, LinkedIn and business directories, or have Yotru source the contacts and business mailing addresses for you. Either way, you review the names and addresses before anything is printed.
Practical guide · Published October 21, 2026 · Written by Jenna Gallo
The Yotru answer
Finding decision-makers by hand works for a few dozen accounts and gets slow after that. Yotru can source business contacts and mailing addresses for your target companies, based on the roles you specify. Records that can't be confirmed are flagged rather than guessed, and you approve the final list.
How clients ask it
- How do I find who makes the buying decision at a company?
- Where can I get business mailing addresses for decision-makers?
- Can someone find the contacts for me?
Doing it yourself vs having it sourced
| Do it yourself | Sourced by Yotru | |
|---|---|---|
| Best for | A few dozen high-value accounts | Lists of 100 or more |
| Where names come from | Company websites, LinkedIn, directories | Business contact sources matched to your roles |
| Addresses | Office pages, filings, directories | Business mailing addresses, checked before printing |
| Your time | Hours per hundred accounts | Review and approve the list |
Choosing the role
At small companies, the owner usually decides. At larger ones, look for the person who owns the problem you solve, such as an operations or marketing lead, plus one senior sponsor. More in how to find the right decision-makers at target accounts.
How we look at it at Yotru
We'd rather mail fewer people at the right addresses than more people at guessed ones. That's why every sourced record is reviewable and anything uncertain is flagged before you pay.
Frequently asked questions
Yes. Yotru can source business contacts and mailing addresses based on the roles you choose.
Yes. You review the recipients before payment.
The business address where the person works, which isn't always the head office.
It's flagged rather than guessed, and you decide whether to keep that contact.
Yes. Two or three contacts per account is common.
No. B2B campaigns go to business mailing addresses.
Related topics
Work with Yotru
Get the right names at the right addresses
Give us your target companies and roles. We source the contacts and addresses, you approve them before you pay, and we handle the rest.