Use case 1
Client Re-engagement
Reconnect dormant prospects with personalized outreach that brings qualified opportunities back into your sales pipeline.
Hey True-Up Payments
You just proved
postcards work!
Yotru reaches finance leaders with a credible postcard they open, keep, and remember.
Outbound that puts True-Up Payments in front of finance leaders.
Yotru targets CFOs and controllers, mails a credible offer, and shows who engaged while the card is still on the desk.
Find finance leaders
Role and account filters around who you close.
Send a credible offer
Company-named cards that feel intentional.
Follow up fresh
Call while interest is still live.
Ways you could use postcards
Use case 2
Planning Season
Launch timely campaigns around tax, investment, and budgeting periods when buyers are actively evaluating solutions.
Want to see how this would look for True-Up Payments?
Or book a strategy callExample target accounts for true-Up Payments
Sample accounts and messaging ideas, not a final list. Your campaign refines these for your business.
La Bottega Nicastro
Multi-location retailer
See how true-Up Payments can streamline card processing across all La Bottega locations.
Kettleman's Bagel Co.
High-volume QSR chain
Optimize Kettleman's card fees and deposits with tailored merchant services from true-Up Payments.
Gabriel Pizza
Regional restaurant group
Unify card processing for Gabriel Pizza locations and reduce payment friction with true-Up Payments.
Company | Fit analysis | Postcard recipient | Personalized message | Lead score |
|---|---|---|---|---|
| La Bottega Nicastro | Multi-location retailer | See how true-Up Payments can streamline card processing across all La Bottega locations. | 97% | |
| Kettleman's Bagel Co. | High-volume QSR chain | Optimize Kettleman's card fees and deposits with tailored merchant services from true-Up Payments. | 95% | |
| Gabriel Pizza | Regional restaurant group | Unify card processing for Gabriel Pizza locations and reduce payment friction with true-Up Payments. | 93% | |
| Clocktower Brew Pub | Local hospitality chain | Improve taproom payment experience at Clocktower Brew Pub using true-Up merchant solutions. | 90% | |
| Farm Boy | Grocery and deli chain | Explore lower-cost, reliable card processing options for Farm Boy with true-Up Payments. | 88% |
Or mail a list you already have
Recent campaign
12%
Unique QR scan rate: prospects who actually opened the mail and followed through.
Fully managed
Creative, print, postage, and QR tracking. One campaign, handled end to end.
Delivered through trusted postal networks in the US, Canada, and the Netherlands.
36×
more responses than email on average, across personalized campaigns.
Physical mail cuts through inbox noise, and every card carries a unique QR.
See who's interested before you call.
Scans turn into meetings.
When finance leaders get a personal postcard and your team follows up on scans, reviews and deal conversations move without more cold email.
True-Up Payments
Overview
Pipeline this month
$23,870
Sep 21Sep 28Oct 5Oct 12Today
Personalized postcards
Full-service outbound mail. Everything you need, handled end to end.
- Target research
- Upload your creative
- Variable printing
- Canada Post mailing
- QR tracking
Pipeline on the desk.
True-Up Payments’s meetings on the calendar.
Zaki Usman
Co-Founder
What happens next
- Ballpark pricing for True-Up Payments's first wave
- A shortlist of accounts or segments worth reaching
- Your personalized cards, ready to edit
Questions?
Straight answers for True-Up Payments
Standard is $1.60 per postcard at 2,500 cards, the campaign size we recommend. Minimum order is 100 postcards. Print and postage included. See the pricing page for other volumes.
Within 2-3 days of your order, your cards are printed and in the post. Delivery after that follows the postal service's own timing.
No. Upload a CRM export or we can help build a qualified account list from your ICP. The examples on this page show accounts we'd start with.
Yes. True-Up Payments signs off on copy, design, and the offer before we print. The mockup on this page is a first concept; we refine it together before production.
Most first waves start at a few hundred postcards, enough to test an account segment with real scan data. A first wave of a few hundred is a sensible start for True-Up Payments.