Use case 1
Find New Sellers
Reach homeowners likely to sell with personalized outreach that gets your name on the kitchen counter before competitors.
Reach more mortgage teams.
Find lenders and mortgage organizations managing high appraisal volume. Personalize by origination volume, region and turnaround pressure.
Yotru finds homeowners worth farming, mails personalized postcards, and shows who scanned before you dial.
Yotru mails nearby homeowners whose homes match your listing.
Reach likely sellers with personalized postcards.
Anniversary and life-event postcards, sent automatically.
Use case 1
Reach homeowners likely to sell with personalized outreach that gets your name on the kitchen counter before competitors.
Use case 2
Stay top of mind with automated anniversary and referral campaigns that generate repeat business year after year.
Want to see how this would look for Real Estate Appraisal?
Or book a strategy callSample accounts and messaging ideas, not a final list. Your campaign refines these for your business.
First National Financial
Major mortgage lender ordering high volumes of appraisals
REAL: appraisal management built for high-volume lenders.
MCAP
Large mortgage company coordinating appraisals nationally
REAL: consistent turnaround times across every market.
CMLS Financial
Mortgage lender needing streamlined appraisal coordination
REAL: one platform to manage every appraisal order.
Company | Why they fit | Best recipient | Postcard angle | Lead score |
|---|---|---|---|---|
| First National Financial | Major mortgage lender ordering high volumes of appraisals | REAL: appraisal management built for high-volume lenders. | 79% | |
| MCAP | Large mortgage company coordinating appraisals nationally | REAL: consistent turnaround times across every market. | 76% | |
| CMLS Financial | Mortgage lender needing streamlined appraisal coordination | REAL: one platform to manage every appraisal order. | 73% | |
| RBC (mortgage origination) | Major bank with a large mortgage origination pipeline | REAL: appraisal logistics that keep closings on schedule. | 70% | |
| Scotiabank (mortgage origination) | National bank managing appraisal volume across every region | REAL: reliable appraisal coordination, coast to coast. | 67% |
Or mail a list you already have





Recent campaign
12%
Unique QR scan rate: prospects who actually opened the mail and followed through.
Fully managed
Creative, print, postage, and QR tracking. One campaign, handled end to end.
Delivered through trusted postal networks in the US and Canada.
36×
more responses than email on average, across personalized campaigns.
Physical mail cuts through inbox noise, and every card carries a unique QR.
When the right homeowners get a personal postcard and your team follows up on scans, valuation requests and listing conversations grow without more portal spend.
Overview
Appointments this month
29
Full-service outbound mail. Everything you need, handled end to end.
Zaki Usman
Co-Founder

What happens next
Standard is $1.60 per postcard at 2,500 cards, the campaign size we recommend. Minimum order is 100 postcards. Print and postage included. See the pricing page for other volumes.
Within 2-3 days of your order, your cards are printed and in the post. Delivery after that follows the postal service's own timing.
No. You can upload a list or we can help target households around Real Estate Appraisal's service area or nearby neighborhoods. The examples on this page show areas we'd start with.
Yes. Real Estate Appraisal signs off on copy, design, and the offer before we print. The mockup on this page is a first concept; we refine it together before production.
Most first waves start at a few hundred postcards, enough to test a neighborhood with real scan data. A first wave of a few hundred is a sensible start for Real Estate Appraisal.