Use case 1
Restart previous conversations
Follow up old proposals, event contacts, and stalled opportunities with a physical nudge.
Hey Primary People Group
Yotru finds firms worth a premium touch and mails a personal invite they actually notice.
Yotru finds firms worth a premium touch, mails a personal invite, and shows who engaged so follow-up feels earned.
Lists built around partners and contacts you want.
Named invitations with a unique QR per recipient.
Scan data becomes your short call list.
Use case 1
Follow up old proposals, event contacts, and stalled opportunities with a physical nudge.
Use case 2
Reach past clients, warm leads, and known contacts with personalized outreach that earns a reply.
Want to see how this would look for Primary People Group?
Or book a strategy callSample accounts and messaging ideas, not a final list. Your campaign refines these for your business.
Reception House Waterloo Region
Nonprofit people-focused
Support Reception House with people strategy for sustainable staff and volunteer engagement.
Here 24/7 – Addictions, Mental Health and Crisis Services Waterloo-Wellington
Complex workforce needs
Strengthen Here 24/7 workforce resilience with tailored people and culture strategies.
Shalom Counselling Services Waterloo
Small mission-driven org
Help Shalom align people practices with mission and sustainable growth plans.
Company | Fit analysis | Postcard recipient | Personalized message | Lead score |
|---|---|---|---|---|
| Reception House Waterloo Region | Nonprofit people-focused | Support Reception House with people strategy for sustainable staff and volunteer engagement. | 97% | |
| Here 24/7 – Addictions, Mental Health and Crisis Services Waterloo-Wellington | Complex workforce needs | Strengthen Here 24/7 workforce resilience with tailored people and culture strategies. | 95% | |
| Shalom Counselling Services Waterloo | Small mission-driven org | Help Shalom align people practices with mission and sustainable growth plans. | 93% | |
| Adult Recreation Centre Waterloo | Community service staff | Support Adult Recreation Centre with people strategy for staff and volunteer management. | 91% | |
| Foot Works Chiropody Clinic | Growing healthcare practice | Guide Foot Works in building scalable people processes for their clinical team. | 88% |
Or mail a list you already have





Recent campaign
12%
Unique QR scan rate: prospects who actually opened the mail and followed through.
Fully managed
Creative, print, postage, and QR tracking. One campaign, handled end to end.

Delivered through trusted postal networks in the US, Canada, and the Netherlands.
36×
more responses than email on average, across personalized campaigns.
Physical mail cuts through inbox noise, and every card carries a unique QR.
When the right prospects get a personal postcard and your team follows up on scans, intro meetings and proposals grow without more inbox noise.
Overview
Meetings this month
14
Full-service outbound mail. Everything you need, handled end to end.
Zaki Usman
Co-Founder

What happens next
Standard is $1.60 per postcard at 2,500 cards, the campaign size we recommend. Minimum order is 100 postcards. Print and postage included. See the pricing page for other volumes.
Within 2-3 days of your order, your cards are printed and in the post. Delivery after that follows the postal service's own timing.
No. Upload a CRM export or we can help build a qualified account list from your ICP. The examples on this page show accounts we'd start with.
Yes. Primary People Group signs off on copy, design, and the offer before we print. The mockup on this page is a first concept; we refine it together before production.
Most first waves start at a few hundred postcards, enough to test an account segment with real scan data. A first wave of a few hundred is a sensible start for Primary People Group.