Use case 1
Warm Opportunities
Restart stalled deals with personalized follow-up that reminds prospects why they were interested in the first place.
Reach more EV contractors, distributors and commercial partners.
You just proved
postcards work!
Yotru helps your sales team find the right companies, send them a personalized postcard, and see who responds.
Outbound that puts FractalEV on the decision-maker's desk.
Yotru finds ICP accounts, mails personalized postcards they open, and flags who scanned so your team calls warm.
Find the accounts
ICP filters or your CRM, built for pipeline.
Break the inbox
Named cards with a unique QR that land on the desk.
Prioritize scanners
Know who raised their hand before the next dial.
Ways you could use postcards
Use case 2
Event Based
Invite or continue conversations around trade shows and webinars with personalized mail that actually gets noticed.
Want to see how this would look for FractalEV?
Or book a strategy callExample contractor, distributor and commercial partner target accounts for FractalEV
Sample accounts and messaging ideas, not a final list. Your campaign refines these for your business.
Guillevin International
Canada's largest electrical distributor, supplying contractors with EV charging equipment nationally
See what a reliable charger line could add to your contractor customers' next quote.
Sonepar Canada (Nedco)
Major national electrical products distributor actively expanding its EV charging product lines
See how a network-agnostic charger fits your branch EV lineup.
Black & McDonald
Large Canadian electrical and mechanical contractor with an active EV charging infrastructure division
See what reliable hardware could mean for your next commercial install.
Company | Why They're a Fit | Postcard Recipient | Personalized Message | Lead Score |
|---|---|---|---|---|
| Guillevin International | Canada's largest electrical distributor, supplying contractors with EV charging equipment nationally | See what a reliable charger line could add to your contractor customers' next quote. | 91% | |
| Sonepar Canada (Nedco) | Major national electrical products distributor actively expanding its EV charging product lines | See how a network-agnostic charger fits your branch EV lineup. | 89% | |
| Black & McDonald | Large Canadian electrical and mechanical contractor with an active EV charging infrastructure division | See what reliable hardware could mean for your next commercial install. | 88% | |
| EllisDon | Major Canadian commercial general contractor building EV charging infrastructure into new developments | See how larger installations get simpler with O&M built in. | 86% | |
| Aecon | National infrastructure and construction contractor with growing EV charging installation capabilities | See what a dependable charger partner could add to your next bid. | 84% |
Or mail a list you already have
Recent campaign
27%
Unique QR scan rate: prospects who actually opened the mail and followed through.
Fully managed
Creative, print, postage, and QR tracking. One campaign, handled end to end.
Delivered through trusted postal networks in the US and Canada.
About
36×
more responses than email on personalized postcard campaigns.
Physical mail cuts through inbox noise, and every card carries a unique QR.
See who's interested before you call.
Scans turn into meetings.
When the right accounts get a personal postcard and your team follows up on scans, pipeline grows without more inbox spam.
FractalEV
Overview
Pipeline this month
$15,029
Aug 18Aug 25Sep 1Sep 8Today
Personalized postcards
Full-service outbound mail. Everything you need, handled end to end.
- Target research
- Upload your creative
- Variable printing
- Canada Post mailing
- QR tracking
Their name on the card.
FractalEV’s meetings on the calendar.
Zaki Usman
Co-Founder
What happens next
- Ballpark pricing for FractalEV's first wave
- A shortlist of accounts or segments worth reaching
- Your personalized cards, ready to edit
Questions?
Straight answers for FractalEV
Standard is $1.60 per postcard at 2,500 cards, the campaign size we recommend. Minimum order is 100 postcards. Print and postage included. See the pricing page for other volumes.
Most campaigns go from kickoff to mail in 2-3 weeks. Rush production is available for larger programs.
No. Upload a CRM export or we can help build a qualified account list from your ICP. The examples on this page show accounts we'd start with.
Yes. FractalEV signs off on copy, design, and the offer before we print. The mockup on this page is a first concept; we refine it together before production.
Most first waves start at a few hundred postcards, enough to test an account segment with real scan data. A first wave of a few hundred is a sensible start for FractalEV.