Here's one way to reach your next IP infrastructure upgrade across Canada.
I put together a personalized pipeline campaign showing how Evertz could reach Canadian broadcasters, venues, and production facilities moving from SDI to IP — with personalized postcards.
Hey, CHCH Television (Channel Zero)!
Modernize CHCH's master control without a multi-year rebuild.
See your personalized pageScan your
personalized offer
evertz.com
Hey CHCH Television (Channel Zero),
Request an infrastructure assessment
Scan for a page built for your account. One-to-one at scale.
CHCH Television (Channel Zero)
Yotru finds ICP accounts, mails personalized postcards they open, and flags who scanned so your team calls warm.
ICP filters or your CRM, built for pipeline.
Named cards with a unique QR that land on the desk.
Know who raised their hand before the next dial.
Use case 1
Restart stalled deals with personalized follow-up that reminds prospects why they were interested in the first place.
Hey CHCH Television (Channel Zero),
Give students hands-on experience on the same IP infrastructure they'll use on the job.
Scan your unique code
evertz.com
Use case 2
Invite or continue conversations around trade shows and webinars with personalized mail that actually gets noticed.
Hey Toronto Metropolitan University – RTA School of Media,
A follow-up that lands on the desk after the event buzz fades.
Scan to pick a time that works.
evertz.com
Scan your unique offer
See next steps
Want a full report on how this would look for Evertz?
Or book a strategy callSample accounts and messaging ideas, not a final list. Your Campaign Plan refines these for your business.
CHCH Television (Channel Zero)
Independent regional broadcaster due for a master control refresh (chch.com, Hamilton, ON)
Modernize CHCH's master control without a multi-year rebuild.
Toronto Metropolitan University – RTA School of Media
Teaching broadcast facility training students on current gear (torontomu.ca, Toronto, ON)
Give students hands-on experience on the same IP infrastructure they'll use on the job.
Ontario Lottery and Gaming (OLG)
Produces live draw broadcasts and event coverage (olg.ca, Toronto, ON)
Broadcast-grade reliability for live draws that can't be delayed.
Company | Fit analysis | Postcard recipient | Personalized message | Lead score |
|---|---|---|---|---|
| CHCH Television (Channel Zero) | Independent regional broadcaster due for a master control refresh (chch.com, Hamilton, ON) | Modernize CHCH's master control without a multi-year rebuild. | 92% | |
| Toronto Metropolitan University – RTA School of Media | Teaching broadcast facility training students on current gear (torontomu.ca, Toronto, ON) | Give students hands-on experience on the same IP infrastructure they'll use on the job. | 85% | |
| Ontario Lottery and Gaming (OLG) | Produces live draw broadcasts and event coverage (olg.ca, Toronto, ON) | Broadcast-grade reliability for live draws that can't be delayed. | 88% | |
| Maple Leaf Sports & Entertainment (Scotiabank Arena) | Multi-tenant venue producing live broadcasts across several pro sports (mlse.com, Toronto, ON) | One IP core to handle every broadcast crossing through Scotiabank Arena. | 90% | |
| Toronto Blue Jays Baseball Club | MLB club producing its own in-house game broadcasts and content (mlb.com/bluejays, Toronto, ON) | Scale in-house production without outgrowing your control room. | 87% |
Or mail a list you already have
Recent campaign
27%
Unique QR scan rate: prospects who actually opened the mail and followed through.
Fully managed
Creative, print, postage, and QR tracking. One campaign, handled end to end.
Delivered through trusted postal networks in the US and Canada.
About
36×
more responses than email on personalized postcard campaigns.
Physical mail cuts through inbox noise, and every card carries a unique QR.
When the right accounts get a personal postcard and your team follows up on scans, pipeline grows without more inbox spam.
Overview
Pipeline this month
$15,029
Full-service outbound mail. Everything you need, handled end to end.
Zaki Usman
Co-Founder
What happens next
Standard campaigns start around $0.94 per postcard, including print and postage. Exact pricing depends on list size, format, and personalization. Your free Campaign Plan outlines a sensible first wave for Evertz.
Most campaigns go from kickoff to mail in 2-3 weeks. Rush production is available for larger programs.
No. Upload a CRM export or we can help build a qualified account list from your ICP. Your Campaign Plan shows example accounts we'd start with.
Yes. Evertz signs off on copy, design, and the offer before we print. The mockup on this page is a first concept; we refine it together before production.
Most first waves start at a few hundred postcards, enough to test an account segment with real scan data. Your Campaign Plan recommends a sensible starting size for Evertz.
