Yotru
Book call

Hey Equium Group

You just proved postcards work!

Yotru finds homeowners who are more likely to sell and sends them personalized postcards for you.

Recently sold home featured on Equium Group's personalized real estate postcard

Hey Wilsons Family,

There's an open house near Brentwood this weekend.

Recently sold home featured on Equium Group's personalized real estate postcard

See open house details

Equium Group logo

Hey Wilsons Family,

See recent sales near you

Scan for recent sales near you. No obligation.

STAMP

Wilsons Family

Brentwood

See recent sales near you

Outbound that puts Equium Group on the kitchen counter.

Yotru finds homeowners worth farming, mails personalized postcards, and shows who scanned before you dial.

  • Fill every open house

    Yotru mails nearby homeowners whose homes match your listing.

  • Win more listings

    Reach likely sellers with personalized postcards.

  • Stay top of mind

    Anniversary and life-event postcards, sent automatically.

Ways you could use postcards

Use case 1

Find New Sellers

Reach homeowners likely to sell with personalized outreach that gets your name on the kitchen counter before competitors.

Hey Wilsons Family,

See how Brentwood values compare

Recent sales near you

StreetSold for
Brentwood$892,000
Downtown Calgary$1.05M
Kensington$764,500

Scan your unique code

equium.ca

Equium Group photo printed on a personalized direct mail postcard

Use case 2

Past Client Follow-up

Stay top of mind with automated anniversary and referral campaigns that generate repeat business year after year.

Recently sold home featured on Equium Group's personalized real estate postcard

Hey Martinezs Family,

It's been a year since we worked together. Here's a quick market update for Downtown Calgary.

Scan for your latest neighbourhood numbers.

Equium Group logo on a personalized direct mail postcard

equium.ca

Scan your unique offer

See your updated home value

Want a full report on how this would look for Equium Group?

Or book a strategy call

Example target areas for Equium Group

Sample accounts and messaging ideas, not a final list. Your Campaign Plan refines these for your business.

97%

Brentwood

Condo Heavy

Brentwood owners trust Equium Group for proactive property management.

95%

Downtown Calgary

High Density

Downtown Calgary buildings need reliable condo and commercial oversight.

93%

Kensington

Investor Mix

Kensington investors benefit from hands-on rental and condo management.

Or mail a list you already have

  • CSV integration for Yotru direct mail campaigns
  • Lone Wolf integration for Yotru direct mail campaigns
  • REALTOR.ca integration for Yotru direct mail campaigns
  • Follow Up Boss integration for Yotru direct mail campaigns
  • BoldTrail integration for Yotru direct mail campaigns

Recent campaign

27%

Unique QR scan rate: prospects who actually opened the mail and followed through.

Daniel Gagnon

Founder, Maperr

Read the Maperr story

Kayla Morgan

Marketing Operations, Dishcus

Read the Dishcus story

Fully managed

Creative, print, postage, and QR tracking. One campaign, handled end to end.

Canada Post, postal network delivering Yotru postcard campaigns
United States Postal Service, postal network delivering Yotru postcard campaigns

Delivered through trusted postal networks in the US and Canada.

About

36×

more responses than email on personalized postcard campaigns.

Physical mail cuts through inbox noise, and every card carries a unique QR.

See who's interested before you call.

Scans turn into appointments.

When the right homeowners get a personal postcard and your team follows up on scans, valuation requests and listing conversations grow without more portal spend.

Equium Group logo

Overview

Appointments this month

29

Aug 7Aug 14Aug 21Aug 28Today

Personalized postcards

Full-service outbound mail. Everything you need, handled end to end.

  • Target research
  • Upload your creative
  • Variable printing
  • Canada Post mailing
  • QR tracking

Your listings on the card.
Equium Group’s bookings on the calendar.

Book strategy call

Zaki Usman

Co-Founder

Zaki Usman, Co-Founder at Yotru

What happens next

  • Ballpark pricing for Equium Group's first wave
  • A shortlist of streets or areas worth reaching
  • Your personalized campaign plan

Questions?
Straight answers for Equium Group

Standard campaigns start around $0.94 per postcard, including print and postage. Exact pricing depends on list size, format, and personalization. Your free Campaign Plan outlines a sensible first wave for Equium Group.

Most campaigns go from kickoff to mail in 2-3 weeks. Rush production is available for larger programs.

No. You can upload a list or we can help target households around Equium Group's service area or nearby neighborhoods. Your Campaign Plan shows example areas we'd start with.

Yes. Equium Group signs off on copy, design, and the offer before we print. The mockup on this page is a first concept; we refine it together before production.

Most first waves start at a few hundred postcards, enough to test a neighborhood with real scan data. Your Campaign Plan recommends a sensible starting size for Equium Group.