Yotru

Hey Calgary Grass

You just proved postcards work!

Yotru finds nearby households and mails offers that stay on the fridge for weeks.

Hey Springbank Hill,We just finished a job onyour street.We just finished work near Springbank Hill.Neighbours trust work that shows up on their street.Ready when you are.Scan for a free estimate.www.calgarygrass.ca
Hi Springbank Hill,We just finished work near Springbank Hill.Neighbours trust work that shows up on theirstreet. Ready when you are. Scan for a freeestimate.Calgary GrassGet a freeestimatewww.calgarygrass.cacalgarygrass.ca(403) 615-4141

Outbound that puts Calgary Grass on the fridge.

Yotru finds nearby households, mails offers locals keep, and shows which streets respond so every wave gets sharper.

  • Find nearby households

    Radius targeting around doors that can convert.

  • Put the offer in hand

    Local deals that stay visible for weeks.

  • Double down on winners

    See which streets convert before the next drop.

Ways you could use postcards

Use case 1

Fill Your Schedule

Keep technicians busy by targeting local homeowners whenever your calendar starts opening up.

Book a visitHey Springbank Hill,Ready when youare. Free estimate.Openings this week for homeowners nearby.Scan to grab a time beforethe calendar fills.www.calgarygrass.ca

Use case 2

Past Customer Revival

Bring previous customers back with seasonal reminders and personalized offers that encourage repeat business.

Hey Discovery Ridge,Time for a seasonalcheck-in.It's been a while. Here's a seasonal reminder for yourhome near Discovery Ridge.Scan to book your nextvisit.www.calgarygrass.ca

Want to see how this would look for Calgary Grass?

Or book a strategy call

Example neighborhood targets for Calgary Grass

Sample accounts and messaging ideas, not a final list. Your campaign refines these for your business.

97%

Springbank Hill

Large Yards

Springbank Hill homeowners often need fresh sod and landscape cleanup

95%

Discovery Ridge

Upscale Exterior

Discovery Ridge properties can benefit from sod replacement and winter prep

93%

Bridlewood

Family Yards

Bridlewood yards are a strong fit for mowing, sod, and cleanup

Or mail a list you already have

  • CSV integration for Yotru direct mail campaigns
  • ServiceTitan integration for Yotru direct mail campaigns
  • Jobber integration for Yotru direct mail campaigns
  • Housecall Pro integration for Yotru direct mail campaigns
  • FieldEdge integration for Yotru direct mail campaigns

Recent campaign

27%

Unique QR scan rate: prospects who actually opened the mail and followed through.

Daniel Gagnon

Founder, Maperr

Read the Maperr story

Kayla Morgan

Marketing Operations, Dishcus

Read the Dishcus story

Fully managed

Creative, print, postage, and QR tracking. One campaign, handled end to end.

Canada Post, postal network delivering Yotru postcard campaigns
United States Postal Service, postal network delivering Yotru postcard campaigns

Delivered through trusted postal networks in the US and Canada.

About

36×

more responses than email on personalized postcard campaigns.

Physical mail cuts through inbox noise, and every card carries a unique QR.

See who's interested before you call.

Scans turn into bookings.

When nearby households get a personal postcard and your team follows up on scans, estimates and booked jobs grow without more ad spend.

Calgary Grass logo

Overview

Bookings this month

39

Aug 17Aug 24Aug 31Sep 7Today

Personalized postcards

Full-service outbound mail. Everything you need, handled end to end.

  • Target research
  • Upload your creative
  • Variable printing
  • Canada Post mailing
  • QR tracking

Locals through the door.
Calgary Grass’s bookings on the calendar.

Book strategy call

Zaki Usman

Co-Founder

Zaki Usman, Co-Founder at Yotru

What happens next

  • Ballpark pricing for Calgary Grass's first wave
  • A shortlist of streets or areas worth reaching
  • Your personalized cards, ready to edit

Questions?
Straight answers for Calgary Grass

Standard is $1.60 per postcard at 2,500 cards, the campaign size we recommend. Minimum order is 100 postcards. Print and postage included. See the pricing page for other volumes.

Most campaigns go from kickoff to mail in 2-3 weeks. Rush production is available for larger programs.

No. You can upload a list or we can help target households around Calgary Grass's service area or nearby neighborhoods. The examples on this page show areas we'd start with.

Yes. Calgary Grass signs off on copy, design, and the offer before we print. The mockup on this page is a first concept; we refine it together before production.

Most first waves start at a few hundred postcards, enough to test a neighborhood with real scan data. A first wave of a few hundred is a sensible start for Calgary Grass.