Yotru

Hey BTR Group

You just proved postcards work!

Yotru finds firms worth a premium touch and mails a personal invite they actually notice.

BTR GroupHey Avalon Mechanical,Recent worknearby. Ready foryour next project.We just wrapped a project nearby and havecapacity for the next one.Scan to share scope orrequest a quote.btrgroup.ca
Hi Avalon Mechanical,We just wrapped a project nearby and havecapacity for the next one. Scan to share scope orrequest a quote.BTR GroupRequest aquotebtrgroup.cabtrgroup.ca(519) 747-7213

Outbound that puts BTR Group in high-trust conversations.

Yotru finds firms worth a premium touch, mails a personal invite, and shows who engaged so follow-up feels earned.

  • Find the right firms

    Lists built around partners and contacts you want.

  • Stand out in the mail

    Named invitations with a unique QR per recipient.

  • Meet who showed interest

    Scan data becomes your short call list.

Ways you could use postcards

Use case 1

Open Bid Follow-up

Stay visible after submitting quotes with personalized follow-up that keeps your company top of mind.

BTR GroupHey Avalon Mechanical,Still scoping this? We'reready when you are.A short follow-up so our quote stays on the shortlist.Scan to reopen theproposal.btrgroup.ca

Use case 2

Showcase Completed Work

Promote recent projects to nearby properties and build trust with examples of your finished craftsmanship.

BTR GroupHey Kivuto Solutions,See thecraftsmanship wefinished nearby.Recent work nearby. Proof that travelsbetter than a capability deck.Scan to see thefinished project.btrgroup.ca

Want to see how this would look for BTR Group?

Or book a strategy call

Example target accounts for BTR Group

Sample accounts and messaging ideas, not a final list. Your campaign refines these for your business.

97%

Avalon Mechanical

Commercial Buildouts

Avalon Mechanical could use reliable contractor support for expansion work.

95%

Kivuto Solutions

Office Renovations

Kivuto Solutions may need space upgrades for growth and workflow changes.

93%

Communitech

Tenant Improvements

Communitech may need dependable partners for tenant improvement projects.

Or mail a list you already have

  • CSV integration for Yotru direct mail campaigns
  • Procore integration for Yotru direct mail campaigns
  • Buildertrend integration for Yotru direct mail campaigns
  • ServiceTitan integration for Yotru direct mail campaigns
  • Jobber integration for Yotru direct mail campaigns

Recent campaign

12%

Unique QR scan rate: prospects who actually opened the mail and followed through.

Daniel Gagnon

Founder, Maperr

Read the Maperr story

Kayla Morgan

Marketing Operations, Dishcus

Read the Dishcus story

Fully managed

Creative, print, postage, and QR tracking. One campaign, handled end to end.

Canada Post, postal network delivering Yotru postcard campaigns
United States Postal Service, postal network delivering Yotru postcard campaigns
PostNL, postal network delivering Yotru postcard campaigns

Delivered through trusted postal networks in the US, Canada, and the Netherlands.

36×

more responses than email on average, across personalized campaigns.

Physical mail cuts through inbox noise, and every card carries a unique QR.

See who's interested before you call.

Scans turn into jobs.

When the right homeowners get a personal postcard and your crew follows up on scans, estimates and scheduled jobs grow without more lead fees.

BTR Group

Overview

Jobs booked this month

17

Sep 21Sep 28Oct 5Oct 12Today

Personalized postcards

Full-service outbound mail. Everything you need, handled end to end.

  • Target research
  • Upload your creative
  • Variable printing
  • Canada Post mailing
  • QR tracking

Credibility in the mail.
BTR Group’s meetings on the calendar.

Book strategy call

Zaki Usman

Co-Founder

Zaki Usman, Co-Founder at Yotru

What happens next

  • Ballpark pricing for BTR Group's first wave
  • A shortlist of accounts or segments worth reaching
  • Your personalized cards, ready to edit

Questions?
Straight answers for BTR Group

Standard is $1.60 per postcard at 2,500 cards, the campaign size we recommend. Minimum order is 100 postcards. Print and postage included. See the pricing page for other volumes.

Within 2-3 days of your order, your cards are printed and in the post. Delivery after that follows the postal service's own timing.

No. Upload a CRM export or we can help build a qualified account list from your ICP. The examples on this page show accounts we'd start with.

Yes. BTR Group signs off on copy, design, and the offer before we print. The mockup on this page is a first concept; we refine it together before production.

Most first waves start at a few hundred postcards, enough to test an account segment with real scan data. A first wave of a few hundred is a sensible start for BTR Group.