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Hey Bob Fraser Real Estate

You just proved postcards work!

Yotru finds homeowners who are more likely to sell and sends them personalized postcards for you.

Recently sold home featured on Bob Fraser Real Estate's personalized real estate postcard

Hey Taylors Family,

There's an open house near The Glebe this weekend.

Recently sold home featured on Bob Fraser Real Estate's personalized real estate postcard

See open house details

Bob Fraser Real Estate logo

Hey Taylors Family,

See what yours is worth

Scan for recent sales near you. No obligation.

STAMP

Taylors Family

The Glebe

See what yours is worth

Outbound that puts Bob Fraser Real Estate on the kitchen counter.

Yotru finds homeowners worth farming, mails personalized postcards, and shows who scanned before you dial.

  • Fill every open house

    Yotru mails nearby homeowners whose homes match your listing.

  • Win more listings

    Reach likely sellers with personalized postcards.

  • Stay top of mind

    Anniversary and life-event postcards, sent automatically.

Ways you could use postcards

Use case 1

Find New Sellers

Reach homeowners likely to sell with personalized outreach that gets your name on the kitchen counter before competitors.

Hey Taylors Family,

See how The Glebe values compare

Recent sales near you

StreetSold for
The Glebe$892,000
Westboro$1.05M
Old Ottawa South$764,500

Scan your unique code

bobfraser.com

Bob Fraser Real Estate photo printed on a personalized direct mail postcard

Use case 2

Past Client Follow-up

Stay top of mind with automated anniversary and referral campaigns that generate repeat business year after year.

Recently sold home featured on Bob Fraser Real Estate's personalized real estate postcard

Hey Walkers Family,

It's been a year since we worked together. Here's a quick market update for Westboro.

Scan for your latest neighbourhood numbers.

Bob Fraser Real Estate logo on a personalized direct mail postcard

bobfraser.com

Scan your unique offer

See your updated home value

Want a full report on how this would look for Bob Fraser Real Estate?

Or book a strategy call

Example neighborhood targets for Bob Fraser Real Estate - Ottawa Re/Max Sales Representative

Sample accounts and messaging ideas, not a final list. Your Campaign Plan refines these for your business.

97%

The Glebe

High Value

The Glebe sellers can trust Bob Fraser for a smooth listing process.

95%

Westboro

Strong Demand

Westboro homeowners can explore market timing with Bob Fraser.

93%

Old Ottawa South

Move Up

Old Ottawa South downsizers can plan their next move with Bob Fraser.

Or mail a list you already have

  • CSV integration for Yotru direct mail campaigns
  • Lone Wolf integration for Yotru direct mail campaigns
  • REALTOR.ca integration for Yotru direct mail campaigns
  • Follow Up Boss integration for Yotru direct mail campaigns
  • BoldTrail integration for Yotru direct mail campaigns

Recent campaign

27%

Unique QR scan rate: prospects who actually opened the mail and followed through.

Daniel Gagnon

Founder, Maperr

Read the Maperr story

Kayla Morgan

Marketing Operations, Dishcus

Read the Dishcus story

Fully managed

Creative, print, postage, and QR tracking. One campaign, handled end to end.

Canada Post, postal network delivering Yotru postcard campaigns
United States Postal Service, postal network delivering Yotru postcard campaigns

Delivered through trusted postal networks in the US and Canada.

About

36×

more responses than email on personalized postcard campaigns.

Physical mail cuts through inbox noise, and every card carries a unique QR.

See who's interested before you call.

Scans turn into appointments.

When the right homeowners get a personal postcard and your team follows up on scans, valuation requests and listing conversations grow without more portal spend.

Bob Fraser Real Estate logo

Overview

Appointments this month

29

Jul 22Jul 29Aug 5Aug 12Today

Personalized postcards

Full-service outbound mail. Everything you need, handled end to end.

  • Target research
  • Upload your creative
  • Variable printing
  • Canada Post mailing
  • QR tracking

Your listings on the card.
Bob Fraser Real Estate’s bookings on the calendar.

Book strategy call

Zaki Usman

Co-Founder

Zaki Usman, Co-Founder at Yotru

What happens next

  • Ballpark pricing for Bob Fraser Real Estate's first wave
  • A shortlist of streets or areas worth reaching
  • Your personalized campaign plan

Questions?
Straight answers for Bob Fraser Real Estate

Standard campaigns start around $0.94 per postcard, including print and postage. Exact pricing depends on list size, format, and personalization. Your free Campaign Plan outlines a sensible first wave for Bob Fraser Real Estate.

Most campaigns go from kickoff to mail in 2-3 weeks. Rush production is available for larger programs.

No. You can upload a list or we can help target households around Bob Fraser Real Estate's service area or nearby neighborhoods. Your Campaign Plan shows example areas we'd start with.

Yes. Bob Fraser Real Estate signs off on copy, design, and the offer before we print. The mockup on this page is a first concept; we refine it together before production.

Most first waves start at a few hundred postcards, enough to test a neighborhood with real scan data. Your Campaign Plan recommends a sensible starting size for Bob Fraser Real Estate.