Use case 1
Open Bid Follow-up
Stay visible after submitting quotes with personalized follow-up that keeps your company top of mind.
Reach Ottawa property owners before the paving project starts.
Your personalized
campaign is ready
Yotru uses AI targeting to identify commercial properties and homeowners likely to need asphalt, driveway or interlock work. We then send each prospect a personalized postcard with a trackable QR code.
Outbound that puts Black Tar Construction in high-trust conversations.
Yotru finds firms worth a premium touch, mails a personal invite, and shows who engaged so follow-up feels earned.
Find the right firms
Lists built around partners and contacts you want.
Stand out in the mail
Named invitations with a unique QR per recipient.
Meet who showed interest
Scan data becomes your short call list.
Ways you could use postcards
Use case 2
Showcase Completed Work
Promote recent projects to nearby properties and build trust with examples of your finished craftsmanship.
Want to see how this would look for Black Tar Construction?
Or book a strategy callExample targets for Black Tar Construction
Sample accounts and messaging ideas, not a final list. Your campaign refines these for your business.
First Bay Properties
Manages parking-lot reconstruction
Property Manager
District Realty
Commercial pavement maintenance
Director, Property Management
Condominium Management Group
Parking and common-area surfaces
Senior Condo Manager
Company or property | Contact | Property footprint | Why it fits |
|---|---|---|---|
| First Bay Properties | Property Manager | Ottawa commercial portfolio | Manages parking-lot reconstruction |
| District Realty | Director, Property Management | 3M+ sq. ft. portfolio | Commercial pavement maintenance |
| Condominium Management Group | Senior Condo Manager | Multiple Ottawa communities | Parking and common-area surfaces |
| Apollo Property Management | Senior Condo Manager | Ottawa condominium portfolio | Asphalt and interlock projects |
| The East Market Condominiums | Property Manager or Board | Three-building community |
Or mail a list you already have
Recent campaign
12%
Unique QR scan rate: prospects who actually opened the mail and followed through.
Fully managed
Creative, print, postage, and QR tracking. One campaign, handled end to end.
Delivered through trusted postal networks in the US, Canada, and the Netherlands.
36×
more responses than email on average, across personalized campaigns.
Physical mail cuts through inbox noise, and every card carries a unique QR.
See who's interested before you call.
Scans turn into jobs.
When the right homeowners get a personal postcard and your crew follows up on scans, estimates and scheduled jobs grow without more lead fees.
Overview
Jobs booked this month
17
Sep 19Sep 26Oct 3Oct 10Today
Personalized postcards
Full-service outbound mail. Everything you need, handled end to end.
- Target research
- Upload your creative
- Variable printing
- Canada Post mailing
- QR tracking
Credibility in the mail.
Black Tar Construction’s meetings on the calendar.
Zaki Usman
Co-Founder
What happens next
- Ballpark pricing for Black Tar Construction's first wave
- A shortlist of accounts or segments worth reaching
- Your personalized cards, ready to edit
Questions?
Straight answers for Black Tar Construction
Standard is $1.60 per postcard at 2,500 cards, the campaign size we recommend. Minimum order is 100 postcards. Print and postage included. See the pricing page for other volumes.
Within 2-3 days of your order, your cards are printed and in the post. Delivery after that follows the postal service's own timing.
No. Upload a CRM export or we can help build a qualified account list from your ICP. The examples on this page show accounts we'd start with.
Yes. Black Tar Construction signs off on copy, design, and the offer before we print. The mockup on this page is a first concept; we refine it together before production.
Most first waves start at a few hundred postcards, enough to test an account segment with real scan data. A first wave of a few hundred is a sensible start for Black Tar Construction.