Use case 1
Restart previous conversations
Follow up old proposals, event contacts, and stalled opportunities with a physical nudge.
Hey ANVIL
You just proved
postcards work!
Yotru finds firms worth a premium touch and mails a personal invite they actually notice.
Outbound that puts ANVIL in high-trust conversations.
Yotru finds firms worth a premium touch, mails a personal invite, and shows who engaged so follow-up feels earned.
Find the right firms
Lists built around partners and contacts you want.
Stand out in the mail
Named invitations with a unique QR per recipient.
Meet who showed interest
Scan data becomes your short call list.
Ways you could use postcards
Use case 2
Mail your existing list
Reach past clients, warm leads, and known contacts with personalized outreach that earns a reply.
Want to see how this would look for ANVIL?
Or book a strategy callExample target accounts for ANVIL (formerly IMRSV Data Labs)
Sample accounts and messaging ideas, not a final list. Your campaign refines these for your business.
Ottawa Police Service
Public safety analytics
Show how ANVIL can enhance Ottawa Police Service intelligence workflows with secure AI automation.
City of Ottawa
Municipal data projects
Position ANVIL to streamline City of Ottawa document analysis and incident reporting with NLP.
Royal Ottawa Mental Health Centre
Healthcare risk systems
Noticed Royal Ottawa Mental Health Centre fits our ICP. Open to a short intro conversation
Company | Fit analysis | Postcard recipient | Personalized message | Lead score |
|---|---|---|---|---|
| Ottawa Police Service | Public safety analytics | Show how ANVIL can enhance Ottawa Police Service intelligence workflows with secure AI automation. | 97% | |
| City of Ottawa | Municipal data projects | Position ANVIL to streamline City of Ottawa document analysis and incident reporting with NLP. | 95% | |
| Royal Ottawa Mental Health Centre | Healthcare risk systems | Noticed Royal Ottawa Mental Health Centre fits our ICP. Open to a short intro conversation | 93% | |
| Ontario Ministry of the Solicitor General | Justice data programs | Present ANVIL as a partner to automate incident data review across Ontario correctional facilities. | 91% | |
| Paramedic Association of Canada | Emergency services insights | Show how ANVIL can turn paramedic incident narratives into actionable safety and training insights. | 89% |
Or mail a list you already have
Recent campaign
12%
Unique QR scan rate: prospects who actually opened the mail and followed through.
Fully managed
Creative, print, postage, and QR tracking. One campaign, handled end to end.
Delivered through trusted postal networks in the US, Canada, and the Netherlands.
36×
more responses than email on average, across personalized campaigns.
Physical mail cuts through inbox noise, and every card carries a unique QR.
See who's interested before you call.
Scans turn into meetings.
When the right prospects get a personal postcard and your team follows up on scans, intro meetings and proposals grow without more inbox noise.
ANVIL
Overview
Meetings this month
14
Sep 21Sep 28Oct 5Oct 12Today
Personalized postcards
Full-service outbound mail. Everything you need, handled end to end.
- Target research
- Upload your creative
- Variable printing
- Canada Post mailing
- QR tracking
Credibility in the mail.
ANVIL’s meetings on the calendar.
Zaki Usman
Co-Founder
What happens next
- Ballpark pricing for ANVIL's first wave
- A shortlist of accounts or segments worth reaching
- Your personalized cards, ready to edit
Questions?
Straight answers for ANVIL
Standard is $1.60 per postcard at 2,500 cards, the campaign size we recommend. Minimum order is 100 postcards. Print and postage included. See the pricing page for other volumes.
Within 2-3 days of your order, your cards are printed and in the post. Delivery after that follows the postal service's own timing.
No. Upload a CRM export or we can help build a qualified account list from your ICP. The examples on this page show accounts we'd start with.
Yes. ANVIL signs off on copy, design, and the offer before we print. The mockup on this page is a first concept; we refine it together before production.
Most first waves start at a few hundred postcards, enough to test an account segment with real scan data. A first wave of a few hundred is a sensible start for ANVIL.