Yotru Blog · Page 6 of 6

Direct mail that works: tips, examples and results

Posts, page 6

Postcard with a QR code held up in front of a wall of numbered mailboxes, each one a separate mailing address

Insights & Trends

How to Build a Targeted Mailing List: Find B2B Prospects That Match Your ICP

A targeted mailing list starts with your ideal customer profile, then adds matching companies (including recently funded startups), the right people and verified postal addresses. Here's the step-by-step B2B prospecting process and how to cut wasted mail.

Chinedu Okafor
8 min read

Red Canada Post community mailbox with rows of locked mail compartments

Insights & Trends

VistaPrint Postcard Mailing in Canada: What Are Your Options?

VistaPrint's Canadian site prints postcards and ships them to you, so getting them into mailboxes is a separate step. Here are the four realistic ways to mail postcards in Canada, what each costs and which fits your campaign.

Erol Branovic
6 min read

Work with Yotru

How Yotru can help

Yotru handles targeting, personalization, print, postage and unique QR tracking under one roof, so a campaign stays coordinated instead of split across vendors.