Sales Enablement Specialist with a track record of elevating team performance
John Smith
Professional Summary
Experienced Sales Enablement Manager with a strong background in team coaching, sales training, and performance optimisation. Proven ability to build enablement strategies that drive sales efficiency, lift conversion rates, and accelerate onboarding. Skilled at partnering with Sales, Marketing, and Revenue Ops to deliver scalable programs and boost pipeline quality. Confident communicator with deep expertise in Salesforce, ZoomInfo, SalesLoft, and analytics tools.
Work Experience
SDR Manager – Sales Enablement Focus at Attentive
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• Led enablement across the SDR team in Australia, including training, coaching, and process optimisation. • Delivered tailored sessions on outreach, objection handling, and qualification techniques. • Built feedback loops and monthly workshops that contributed to a measurable lift in pipeline quality. • Supported AE collaboration and facilitated knowledge sharing between regions. • Used CRM analytics to assess SDR performance and adapt enablement content.
SDR Manager at NinjaOne
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• Took on enablement responsibilities, launching onboarding programs and training materials for new SDRs. • Ran weekly coaching sessions that aligned messaging with ICP needs and reduced ramp time. • Provided reporting and insights to Sales Ops and RevOps to refine performance benchmarks.
Sales Development Team Lead at NinjaOne
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• Developed and rolled out skill-based training modules for outreach strategy and tool usage. • Acted as mentor for new reps, creating structured development plans. • Drove collaboration between sales and marketing teams for messaging alignment.
Sales Development Representative at NinjaOne
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• Championed knowledge sharing and peer-led learning, contributing to team culture. • Documented and standardised best practices for lead engagement and handoffs.
New Car Sales Consultant (2IC) at Parramatta Nissan
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• Led in-store product training and assisted junior reps with customer handling strategies. • Consistently ranked in top 3 for monthly sales, coaching peers along the way.
Sales Manager at Ringydingz
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• Trained store staff on upselling, customer retention, and product positioning. • Boosted team sales through structured weekly skill sessions.
Education
Bachelor’s Degree in Civil Engineering
University of New South Wales (UNSW)
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Skills
Technical Skills
- Sales Enablement
- Training Design
- Sales Coaching
- Onboarding Programs
- Sales Analytics
Soft Skills
- Communication
- Cross-Functional Alignment
- Process Improvement