Sales Development Representative | B2B SaaS | CRM Specialist | Full-Time Availability

Daniel Perera

Professional Summary

Motivated B2B Sales Development Representative with proven success in cold outreach, CRM management, and lead conversion within SMB tech sectors. Skilled at driving pipeline growth through strategic outreach and data-driven targeting. Currently pursuing an MS in Marketing to deepen expertise in digital strategy and buyer behavior. Available full-time for SDR/BDR roles with strong communication and relationship-building skills.

Work Experience

Sales Associate at BlueLake Events Group

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 Built and managed 200+ B2B client relationships, increasing repeat bookings by 15% through streamlined proposal and follow-up processes.  Maintained HubSpot CRM to track outreach and improve lead conversion accuracy.  Drafted detailed, client-aligned proposals collaborating with cross-functional teams.

Business Development Representative at FlexDigital Solutions

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 Executed 500+ outbound cold calls and email campaigns, achieving a 15% meeting-booked rate.  Leveraged CRM data to optimize outreach timing and buyer persona targeting.  Collaborated with marketing to A/B test templates, enhancing response rates.  Consistently exceeded monthly sales quotas by closing deals with small tech firms across APAC and ME.

Sales 26 Marketing Intern at TapOn Tech Pvt. Ltd.

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 Managed onboarding pipeline for 100+ merchants using Excel and email automation.  Supported the launch of QR-based payment solutions for retail clients across multiple cities.  Assisted in preparing marketing briefs and product demos for sales presentations.

Education

MS in Marketing in Marketing

University of Central Florida (UCF)

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Bachelor in Hospitality Management in Hospitality Management, Minor in Sales Strategy

University of Colombo

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Skills

Technical Skills

  • Cold Outreach
  • Lead Generation
  • CRM Management (HubSpot, Salesforce)
  • Data Analysis
  • Email Campaigns
  • Sales Strategy

Soft Skills

  • Communication
  • Relationship Building
  • Collaboration
  • Problem Solving
  • Adaptability
Score
82/100
Projects
70/100
Profile
80/100
Certifications
0/100
Header
85/100
Work Experience
78/100
Education
75/100
Skills
83/100
Add relevant sales certifications to improve ATS compatibility and demonstrate expertise.
Standardize date formats and bullet point usage across sections for better ATS parsing.
Incorporate more industry-specific keywords such as 'sales pipeline management' and 'lead qualification' throughout the resume.
Enhance project descriptions with measurable outcomes and tools used to highlight impact.
Use a professional email domain to increase recruiter trust and ATS recognition.
Strong quantifiable achievements in outbound cold calling and lead conversion.
Proficient with major CRM platforms (HubSpot, Salesforce) and data-driven sales strategies.
Active pursuit of advanced marketing education aligned with career goals.
Demonstrated ability to manage client relationships and collaborate cross-functionally.

Projects

70%
Projects are relevant and showcase strategic and leadership skills.
Expand descriptions with specific outcomes or metrics to demonstrate impact.
Include technologies or methodologies used to align with job requirements and ATS keywords.
Use bullet points consistently for readability.

Profile

80%
Summary clearly highlights relevant sales skills and educational pursuits, supporting role alignment.
Incorporate more quantifiable achievements and keywords like 'pipeline growth' and 'B2B SaaS sales' explicitly in the summary for ATS optimization.
Profile highlights are strong; consider integrating them into the summary paragraph for better flow.

Certifications

0%
Section missing - adding relevant certifications such as HubSpot Sales Software or Salesforce Administrator would enhance credibility and ATS ranking.

Header

85%
Header includes key contact info and LinkedIn link, aiding ATS and recruiter access.
Consider adding a professional email domain to enhance credibility.
Use a consistent format for phone number and location to improve parsing.

Work Experience

78%
Descriptions use quantifiable metrics (e.g., 500+ calls, 15% conversion), which strengthens impact.
Job titles and companies are clearly listed, but adding consistent date formatting (e.g., month year) would improve ATS parsing.
Use bullet points consistently and start each with strong action verbs for clarity.
Include more specific technologies or sales methodologies used to enhance keyword density.

Education

75%
Education entries include relevant degrees and coursework supporting career focus.
Add graduation dates in a consistent format to aid ATS recognition.
Include GPA if strong or relevant honors to further validate academic performance.
Mention specific marketing or sales certifications if any to boost credibility.

Skills

83%
Strong mix of hard skills, soft skills, and tools relevant to sales development roles.
Consider adding more industry-specific keywords such as 'CRM optimization', 'sales funnel management', or 'lead qualification' to improve ATS hits.
Organize skills into a single, ATS-friendly list or clearly separated categories to ensure parsing.
    Sales Development Representative | B2B SaaS | CRM Specialist | Full-Time Availability | Daniel Perera | Resume Template - Yotru