Senior Director of Sales | B2B SaaS Growth Strategist | Enterprise Sales Leader

Beau Carson

Professional Summary

Senior sales leader with 10 years of progressive SaaS experience driving revenue growth and leading high-performing teams. Expertise in B2B SaaS sales across AI, martech, and fintech verticals. Proven track record of building scalable GTM strategies, coaching teams to exceed quotas, and closing complex enterprise deals. Skilled in Salesforce, HubSpot, Gong.io, Outreach, Apollo, and Sales Navigator.

Career Objective

To leverage my leadership and sales expertise to drive enterprise growth as a Director of Sales in a high-growth SaaS organization.

Work Experience

Director of Sales at HighTrail AI

-

• Lead a 12-person sales team at a Series B AI-driven operations platform. • Increased annual recurring revenue (ARR) by 80% year-over-year through strategic enterprise acquisition. • Built top-down and outbound pipelines using Gong and Outreach. • Developed and implemented new compensation plans and career ladders for Account Executives and SDRs.

Regional Sales Manager at RevPioneer

-

• Managed U.S. Central and Southeast territories with a $6M annual quota. • Led 5 Account Executives, improving regional win rate by 25%. • Closed multi-year contracts with healthcare and education SaaS clients. • Designed and executed regional GTM strategies.

Senior Account Executive at CloudYard

-

• Closed over $2.5M in new business selling data privacy software to mid-market clients. • Ranked #2 out of 20 reps in FY20, consistently achieving 130–160% of quota. • Led sales workshops and demos for deals exceeding $100K involving cross-functional stakeholders.

Account Executive at LaunchDeck

-

• Contributed to ARR growth from $500K to $2M within one year at a Seed-stage startup. • Owned full sales cycle for SMB accounts (10–100 employees). • Developed new vertical pitch decks targeting tech and HR customers.

Inside Sales Representative at SparkShift

-

• Promoted from SDR after 6 months. • Supported 3 Account Executives by generating a $1.2M sales pipeline through cold outreach and inbound lead qualification. • Maintained a 40% demo-to-opportunity conversion rate.

Sales Development Intern at SparkShift

-

• Assisted outbound campaigns at a martech startup. • Contributed to early messaging for LinkedIn outreach and industry newsletters.

Education

B.B.A. in Marketing

University of Texas at Austin

-

Skills

Technical Skills

  • SaaS GTM Strategy
  • Pipeline Management
  • Territory Planning
  • Sales Forecasting
  • Enterprise Sales
  • Revenue Growth

Soft Skills

  • Team Leadership
  • Coaching and Mentoring
  • Cross-functional Collaboration
  • Strategic Planning
  • Negotiation
Score
85/100
Projects
0/100
Certifications
0/100
Skills
85/100
Work Experience
83/100
Education
75/100
Header
90/100
Profile
88/100
Add a certifications section with relevant sales or SaaS certifications to boost credibility and ATS keywords
Standardize date formats and add locations for work experience entries to improve completeness and ATS parsing
Incorporate more industry-specific keywords such as 'Account-Based Marketing', 'Customer Success', and 'Sales Enablement'
Include measurable achievements or metrics in the objective statement to increase impact
Avoid special characters in bullet points and maintain consistent formatting for ATS friendliness
Strong, keyword-rich headline and summary tailored to B2B SaaS sales leadership
Quantifiable achievements demonstrating impact on revenue and team performance
Well-organized skills section with clear categorization of hard, soft, and tool skills
Consistent career progression with leadership roles in reputable SaaS companies

Projects

0%
Section missing

Certifications

0%
Section missing

Skills

85%
Skills are well categorized into hard skills, soft skills, and tools, which supports both ATS keyword recognition and recruiter scanning.
Consider integrating more industry-specific keywords like 'Account-Based Marketing (ABM)' or 'Customer Relationship Management (CRM)' to broaden keyword coverage.
Ensure skill terms exactly match common ATS keyword variants (e.g., 'Sales Forecasting' vs 'Forecasting').

Work Experience

83%
Work experience entries include quantifiable achievements (e.g., 80% ARR growth, $6M quota), which enhance recruiter appeal and ATS scoring.
Descriptions use relevant sales and SaaS industry keywords; however, consider standardizing bullet points and avoiding special characters for better ATS parsing.
Include consistent date formatting (e.g., month-year) and consider adding location for each role to improve completeness.
Adding specific technologies or methodologies used in each role could further optimize ATS keyword relevance.

Education

75%
Education section includes degree, institution, and relevant honors which add credibility.
Consider adding graduation month/year for completeness and uniformity with work experience dates.
Including relevant coursework or certifications related to sales or SaaS could strengthen this section.

Header

90%
The header includes a clear, keyword-rich headline that highlights seniority and specialization in B2B SaaS sales, which is excellent for ATS and recruiter appeal.
Including LinkedIn URL is a strong practice; consider adding a phone number label for clarity in ATS parsing.

Profile

88%
The summary is concise, keyword-optimized, and highlights relevant SaaS sales leadership experience and tools, which improves ATS keyword matching.
The objective statement is clear and aligned with career goals; consider integrating more measurable achievements here to increase impact.
Profile highlights and strengths sections reinforce key competencies well; formatting these as bullet points is ATS-friendly.